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DearSalzberg:<P>I hope the following assists you in some way.<P>By the time I was 30 or so, I was a pretty seasoned newspaper and magazine journalist, with thousands of stories under my belt. I decided that I wanted to try my hand at freelancing. I also realized that I needed to find a balance between time to do this freelancing and having a little "bread and butter" money. About six blocks from my home was a small ad agency, which hired me on as a part-time afternoon receptionist. I didn't mention anything about my experience or awards. I answered the phone, greeted clients and talent and vendors, etc., and typed anything the writers, etc. asked me to do for them. <P>Every Tuesday evening, the president of the agency had an after hours meeting with several partners he had invested in another business with. It was my job to make sure a new pot of coffee was made every Tuesday for them before I went home. Being the sort of person who likes to do anything with a certain element of enthusiasm, I would not only make the coffee, but tidy up the kitchen, and set out the china, silver, napkins and condiments just so. For a time, I was not even introduced to the president of the agency, (who also had a reputation as something of an SOB with a temper). <P>One day, he walked by my desk and asked me if I was the one setting up the coffee every Tuesday night. He commented that until recently, no one had ever set up the coffee that way, and that it looked like Santa and the elves had been there. He continued to chat with me, opining that young people would do well to not enter a job situation with the notion that "well, this isn't what I really want to do anyway, so why should I care about this place" or "I'm better than this position because of my degree, pedigreed, etc." As he continued to talk to me, he elicited information about my writing background and asked me if I would like to take a stab at a few projects for him on a freelance basis. Not long after that, I was wooed to join an ad agency as a publicity writer, but I kept in touch with this fellow. When the agency I was with went bankrupt, he invited me to come over to his agency and work full-time as a copywriter/producer. Although I had a background as a print and tv journalist, and a publicist, I did not know anything about writing commercials. I thought, "what the heck," and decided to try my hand at this new venue, with a baptism by fire. In a very short time, I was right in the thick of producing tv and radio (along with print) ads from conceiving the idea to writing the copy to hiring the talent to supervising the production of the final project. It was a great way to broaden my career as a writer -- and it all started out with caring enough to make a nice cup of coffee. <P>
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