Get with the programme By Sheridan Morley for The Stage
Most British theatre programmes are little more than overpriced cast lists, argues Sheridan Morley, explaining why successive attempts to bring the handbooks up to date have never come close to emulating the success of America’s Playbill
Kenneth Tynan, much in the news of late because of last week’s BBC TV play and the current, superb Corin Redgrave solo at the Arts Theatre, should be recalled not just as a critic, first literary manager of the National and, God forbid, the man who first said a rude word on television. Nor is Oh! Calcutta! the greatest of his claims to fame. Among many more forgotten such claims, Tynan was the man who invented the modern subsidised theatre programme.
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